Title insurance. It's not something that you think matters, until it matters. Prairie Title Insurance has been in business since 1983. The business was solid, but the face of it needed a slight refresh. They didn't want to change what they were. Just revise it for the current moment. The logo update retained the core elements, but modernized it for the time. When approaching the website we made sure to speak to their audiences directly, and we created a custom rate calculator that would help people understand the details of closing on that dream home will be. Sometimes you don't need to completely change a brand. You just need to refresh it.
